Global Business Series
The Rady Center for Executive Development, in partnership with the Graduate School of International Relations and Pacific Studies at UC San Diego, brings you the Global Business Series. These courses address challenges facing today’s enterprises. As the world has become more flat, the need to use global resources for your company’s benefit is paramount. Inability to successfully position your company within this marketplace could have disastrous consequences.
This series will examine hot markets (China, India, Latin America), beginning with the exploration of China. Give us three days, and we’ll give you the knowledge and tools you need to keep ahead of the competition in the international arena.
Destination China
As the world’s 3rd largest economy, China represents staggering business opportunities with its enormous markets and fast–expanding economy. Whether outsourcing to China or targeting your product for sale to 1.3 billion Chinese consumers, you need to understand Chinese economics and operations to avoid catastrophe.
Destination China, a fast–paced three–day executive course, follows a carefully planned sequence to develop a framework for understanding the Chinese business environment, and offers practical knowledge about sourcing from, selling to and investing in China. This course prepares you by developing an accurate, pragmatic understanding of both the risks and rewards of doing business in China, and empowers you to do business in China with confidence, and positions you for global success!
- Learn strategies, tools, and techniques crucial to success in China
- Acquire both practical knowledge and valuable insights from experts
- Network with other executives and begin to build effective partnerships
- Gain access to the best experts for individual consulting
- Assessing the political, economic and legal environments in China
- Managing business relationships or guanxi in China
- Coping with the most critical cultural barriers
- Selling, marketing and establishing distribution channels in China
- Sourcing and managing supply chain operations
- Building alliances with existing Chinese firms
- Licensing, R&D and intellectual property
- Investing in China: legal and financial challenges
- Developing appropriate business etiquette and protocols
Destination China is timely and ideal for decision makers and those who work at the interface between their company and China. The program is designed for business executives looking to or already doing business in China.
- CEOs, C–level executives, directors
- Chief strategists, VP for business development/global business
- COOs, VP of global operations/supply chain management
- VP of marketing/international sales/channel management
- Investors, private equity managers
- Anyone interested in understanding the Chinese market and how it affects business
- Chinese nationals interested in establishing guanxi
Industries of focus:
- biotech/pharma
- hi–tech
- manufacturing
- investment
Day 1
Evaluating the political, economic and regulatory climate
Assessing the risks of doing business in China
Day 2
Sourcing from China and managing the supply chain (industry focus)
Selling to China — designing/marketing products to Chinese markets
Day 3
Investing in China — capital flow, financial markets and private equity
Breakout Sessions — group consultations by topic
Program Schedule (PDF)
Marie Betts-Johnson, President, International Protocol Institute of California
Tai Ming Cheung, Assistant Adjunct Professor, Research Coordinator at the Institute on Global Conflict and Cooperation (IGCC)
Robin Dong, MagnaBioSciences, LLC
Vish Krishnan, Sheryl and Harvey White Endowed Chair, Professor of Innovation, Technology & Operations
Barry Naughton, Professor of Chinese Economy, Sokwanlok Chair in Chinese International Affairs
Greg Scott, President & Founder, ChinaBio Accelerator, President & Co-Founder, Life Science Angels, Inc.
Susan Shirk, Professor of Political Science, Director Ho Miu Lam Endowed Chair in China and Pacific Relations; Director of the Institute on Global Conflict and Cooperation (IGCC)
Jing Wang, Executive Vice President, Asia Pacific, Middle East and Africa, Qualcomm
Kevin Zhu, Associate Professor of Innovation, Technology and Operations
