Vish Krishnan

Sheryl and Harvey White Endowed Chair
Professor of Innovation, Technology & Operations

Dr. Vish Krishnan joined the Rady School to lead its efforts in the areas of innovation, technology and operations. Dr. Krishnan specializes in the areas of product/service/business innovation, operations management, technology commercialization and productivity improvements in information work and R&D. He is the principal investigator in numerous research projects involving innovative science and technology companies.

Dr. Krishnan received his doctorate in Engineering from the Massachusetts Institute of Technology. Prior to the Rady School, Dr. Krishnan was IC2 Senior Research Fellow and Associate Professor at the University of Texas at Austin's McCombs School of Business. He taught graduate and executive education classes on new product development, marketing and operations strategy, e-business innovation and operations management. Professor Krishnan is the recipient of the Graduate Business Council Teaching Excellence Award, the Trammell/CBA Foundation Teaching Award and the Texas Business School Research Excellence Award. He was also voted the best professor in the executive education program at UT Austin's IC2 Institute.

Dr. Krishnan has been quoted on the front page of the Wall Street Journal as well as in other widely circulated business publications. Besides advising several startup firms and serving on NSF research proposal review panels, he has also worked as a consultant with several computer, telecommunications, electronics and automotive companies including Dell Computer Corp., Texas Instruments, Advanced Micro Devices, 3M, Ford Motor Company, Chrysler Corp., Verizon Wireless and Motorola, Inc.

Dr. Krishnan serves in editorial positions at the top academic journals including Management Science, Production & Operations Management and IEEE Transactions in Engineering Management. He also works with a number of entrepreneurial and established firms to help them achieve business growth and profitability.

Published Articles

Ramachandran, K. and V. Krishnan, “Design Architecture and Introduction Timing for Rapidly Improving Industrial Products,” Manufacturing and Service Operations Management,  Forthcoming. 2007.

Bardhan, I. V. Krishnan and S. Lin, "Project Performance and the Enabling Role of Information Technology: An Exploratory Study on the Role of Alignment," Manufacturing and Service Operations Management, Vol. 9, No. 3, (2007).

Krishnan, V. and W. Zhu, “Designing a Family of Development-Intensive Products,” Management Science, Vol. 52, No. 6, (June 2006 Lead article) pp 813-825.

Krishnan, V. and C. Loch, "A Retrospective Look at Production and Operations Management Articles on New Product Development," Production and Operations Management, Vol. 14, Issue 4, (2005), 433-441.

Krishnan, V. and C. Loch, "Introduction to the Special issue: Management of Product Innovation," Production and Operations Management, Editorial Article, 2005.

Sawhney, M., S. Balasubramanian and V. Krishnan, “Creating Growth with Services,” Sloan Management Review, Vol. 45, No. 2, (Winter 2004), 34-43.

Krishnan, V. and S. Bhattacharya, “Technology Selection and Commitment: The Role of Uncertainty and Design Flexibility,” Management Science, Vol. 48, No. 3, (March 2002), 313-327.

Bhattacharya, S., V. Krishnan, and V. Mahajan, “Capturing the Effect of Technology Improvements on Product Positioning and Introduction Sequence Decision Making,” European Journal of Operations Research, Vol. 149, (2003) 102-130.

Krishnan, V. and S. Gupta, “Appropriateness and Impact of Platform-Based Product Development,” Management Science, Vol. 47, No. 1, (January 2001), 52-68.

Krishnan, V. and K. Ulrich, “Product Development Decisions: A Review of the Literature,” Management Science, Vol. 47, No. 1, (January 2001), 1-21.

Gupta, S. and V. Krishnan, “Integrated Component and Supplier Selection For a Product Family,” Production and Operations Management, Vol. 8, No. 2, (1999), 163-181.

Krishnan, V., R. Singh, and D. Tirupati, “A Model-Based Approach For Developing a Family of Technology-Based Products,” INFORMS Journal on Manufacturing and Service Operations Management, Vol. 1, No. 2, (1999), 132-156.

Krishnan, V., “Modeling Ordered Decision Making in Product Development,” European Journal of Operations Research, Vol. 111, No. 2, (December 1998), 351-368.

Bhattacharya, S., V. Krishnan, and V. Mahajan, “Managing New Product Definition in Highly Dynamic Environments,” Management Science, Vol. 44, No. 11, (Nov. 1998 Part 2 of 2), S50-S64.

Gupta, S. and V. Krishnan, “Product Family-Based Assembly Sequence Design Methodology,” IIE Transactions, 30, (1998), 933-945.

Krishnan, V., S. D. Eppinger, and D. E. Whitney, “Simplifying Iterations in Cross-Functional Design Decision Making,” ASME Journal of Mechanical Design, vol. 119, (No. 4, December 1997), 485-493.

Krishnan, V., S. D. Eppinger, and D. E. Whitney, “A Model-Based Framework for Overlapping Product Development Activities,” Management Science, vol. 43, (No. 4 April 1997), 437-451.

Kalyanaram, G. and V. Krishnan, “Deliberate Product Definition: Customizing the Product Definition Process,” Journal of Marketing Research, April 1997, Vol. XXXIV, 276.

Krishnan, V., “Managing the Simultaneous Execution of Coupled Tasks in Concurrent Product Development,” IEEE Transactions on Engineering Management, Vol. 43, No. 2, May 1996, 210-217.

Krishnan, V., S. D. Eppinger, and D. E. Whitney, “Accelerating Product Development by the Exchange of Preliminary Information,” ASME Journal of Mechanical Design, vol. 117, (December 1995), 491-498.

Working Papers

Krishnan, V. and K. Ramachandran, “Product Design for Strategic Consumers”, Working Paper, Rady School of Management, May 2008.

Bhaskaran, S. and Krishnan, V., “Managing Technology Uncertainty in Multi-Firm New Product Development,” Working Paper, Rady School of Management, January 2006.

Bardhan I., V. Krishnan, and S. Lin, “A Model to Measure the Business Value of Information Technology: The Case of Project and Information Work,” Working Paper, Rady School of Management, October 2005.

Krishnan, V., I. Bardhan, and S. Lin, “Project Performance and the Enabling Role of Technology: An Empirical Study on the Role of Fit,” Working Paper, Rady School of Management, April 2006.

Balasubramaniam, S., S. Bhattacharya, and V. Krishnan, “A Theory of Pricing for Information Intensive Offerings,” Working Paper, Rady School of Management.